AI Insights · Timothy · January 2022
Top 5 Film & Television Apps in Argentina Q4 2021 Performance
In Q4 2021, the top 5 Film & Television apps in Argentina showed varied performance in weekly downloads, revenue, and active users. Data from Sensor Tower reveals trends across these metrics.
In the fourth quarter of 2021, the top five Film & Television applications in Argentina experienced diverse trends in weekly downloads, revenue, and active users. Below is an analysis of the performance of Netflix, Pluto TV: Watch & Stream Live, HBO Max: Stream TV & Movies, Amazon Prime Video, and Disney+. This data is sourced from Sensor Tower, where more detailed insights can be found.
Netflix saw a mixed trend in weekly revenue, peaking at approximately $17K in mid-November before dropping to around $9.4K by the end of December. Weekly downloads started strong at nearly 120K in early October but declined to around 64K by late October, with a slight rebound to 82K in the final week of December. Active users showed a decline from 5.4M to 4.5M by mid-November, then increased again to 5.2M by the end of the year.
Pluto TV: Watch & Stream Live experienced a steady weekly download rate, peaking at 72K in early November and dropping to around 34K by the end of December. Active users also showed a downward trend, starting at 375K and ending at 283K by the last week of December.
HBO Max: Stream TV & Movies witnessed an increase in weekly revenue, peaking at approximately $16.9K in early December. Weekly downloads experienced a significant spike to 89K in the last week of December, up from 70K at the beginning of the quarter. Active users grew from 540K in September to 639K by the end of December.
Amazon Prime Video had relatively stable weekly revenue, fluctuating around $400 to $600 throughout the quarter. Weekly downloads saw a significant jump to 99K in late October, then normalized to around 43K by the end of December. Active users hovered around the 400K mark, ending the year at approximately 443K.
Disney+ showed a notable increase in weekly revenue, peaking at approximately $37.6K in late November. Weekly downloads grew steadily, reaching 71K in the final week of December. Active users saw a substantial rise from 1.1M in early October to 1.3M by the end of December.
For a more comprehensive analysis and additional insights, visit Sensor Tower.
